Our Mission
Empowering businesses through intelligent IT lifecycle services — secure, sustainable, and built on trust.
Our mission is to deliver intelligent, secure, and sustainable IT lifecycle services — from deployment to disposal — with integrity, innovation, and accountability.
Milestones & Growth
From humble beginnings to multi-site expansion — a timeline of key moments that shaped our success.
Greensafe IT is Founded
Established in Bromsgrove, Greensafe IT set out to provide secure, sustainable ITAD services — including data wiping, recycling, refurbishment, and remarketing of IT assets.
Relocation to Freehold Facility
Moved operations to a 25,000 sqft freehold site at Hoo Farm Industrial Estate in Kidderminster. By this point, 90% of business was driven through channel partners.
Brand Refresh & Strategic Growth
Rebranded to reflect a broader vision. Introduced a six-division service model and successfully processed over 180,000 devices. Gained access to public sector opportunities through the G-Cloud framework.
Facility Expansion
Warehouse footprint more than doubled to 60,000 sqft. New office and configuration suites were established to support growing customer needs and service demand.
Diversified Services
Launched Managed Print and Warranty Support services. Headcount grew to 95 permanent employees, reflecting continued growth across all service areas.
Operational Transformation
Redesigned ITAD processes to drive efficiency and scalability. Introduced new infrastructure, technology upgrades, and night shift operations to meet rising demand.
Post-Pandemic Service Acceleration
Adapted rapidly to shifting user needs — with 90% of deployments focused on laptops. The Swap-IT service expanded significantly across the client base.
European Launch
Opened our first European operation in Utrecht, Netherlands, delivering IT lifecycle services with an increased focus on sustainable and climate-aware logistics.
Refurbishment & Break-Fix Innovation
Developed new break-fix and refurbishment solutions designed to extend device life and enhance our circular economy offerings.
Berry Hill Site Opens
Opened a new site at Berry Hill to accommodate continued growth. The team expanded to over 190 permanent employees, with plans for further scaling in progress.
John Sansom
CEO
Executive Team
Over 125 years of experience
Driving vision, growth, and trust across every division of the business — supported by an incredible team of 220+ dedicated professionals.
Jonathan Sansom
Managing director
Matthew Payton
Chief Technology Officer & PRogramme director
Mark Aldington
Director of International Business & Compliance
Mick Myatt
Director of
onSite Operations
& Logistics
David Healey
sales director
Senior Leadership Team
Experts leading our service delivery, innovation, and operational execution.
Lucy Clarke
Head of Distributed Services
(UK and Europe
Leena Gohil
Head of ITAD & SwapIT Operations & Services
Shelley Aimes
Head of Internal Engineering Services
Amber Morris
Head of Finance management and services
Claire Sansom
Head of HR Services
Ell Louise
Facilities Manager and HR Services
John Street
Head of Continual Service Improvement
Rebecca Hadley
Head of Marketing and Sustainability